NEWS

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EMBREM ENTERTAINMENT, LLC is an independent film company dedicated to produce and distribute quality motion pictures that will entertain, enrich and inspire. The company was founded in 2004 by producer/writer/director Casper Andreas.

Wednesday, April 9, 2008

"A FOUR LETTER WORD" still playing in New York. Opens in Los Angeles and Palm Springs April 11



(April 9, 2008 - New York, NY)  A FOUR LETTER WORD took in $6,017 on one screen during it's second weekend at the Clearview Chelsea Cinemas in New York and will stay on at the theater for a third week.

The release of the film is expanding this coming weekend when it opens atSunset 5 in Los Angeles for a one-week-only run, starting April 11.  It is also opening at the Palme D'Or in Palm Springs on the same day.

A FOUR LETTER WORD is an "endearing romantic comedy that explores gay relationships with low-budget verve" (New York Times). Directed by Casper Andreas, and starring two high-profile gay actors -- Jesse Archer and Charlie David, it is the winner of Outfest's Jury Award for Outstanding Screenwriting. The "very funny comedy about love, sex and living life on your own terms" (HX Magazine), "manages to say something smart about gay stereotypes, both in and outside the insular gay community" (TV Guide.com).

In an effort by the filmmakers to reach as many people as possible through grassroots campaigning and community outreach, the Friday April 11th, 7.40 PM screening in Los Angeles is being presented by The LA Gay Center's In The Moment Campaign.

The 3.00 PM screening on Saturday April 12th is hosted by Andrea Meyerson'sAll Out Films and her lesbian organization Women on a Roll. The screening will be followed by an Q&A with director Casper Andreas and actresses Virginia Bryan and Alison Lane.

The 7.40 PM screening on Saturday April 12th will be proceeded by a red carpet event at the Sunset 5 sponsored by Straight Out Media and DIVA.  Andreas will attend along with the film's stars Jesse Archer, Charlie David, Virginia Bryan, and Alison Lane. The screening is followed by a Q&A and opening weekend party at Here Lounge in West Hollywood, hosted by Jeffrey Sanker and Paul Nicholls. Everyone with a ticket stub from any Friday or Saturday screening will receive a complimentary Kröl Vodka cocktail at the party before 11PM.

Any Friday or Saturday ticket stub will also recieve a complimentary mimosa at the Party Brunch From 11-3 PM Sunday April 13th at the Boulevard Lounge in West Hollywood, hosted by promoter Wayne Castro.

At the Palme D'Or in Palm Springs, director Casper Andreas, and stars Jesse Archer and Charlie David will attend the 6.00 PM screening on Sunday April 13th. The screening will be followed by a Q&A and an opening weekend party at Tropicale (starting at 8PM). Anyone with a ticket stub from any opening weekend screening at the Palme D'Or will receive a complimentary 42 Below Vodka cocktail at the party and get a chance to meet and mingle with the stars of the film.

In addition, the film is opening at the Cine Theatre in Athens, Georgia on April 18th, the Gateway Theater in Fort Lauderdale on May 9th, and Cinestudio in Hartford on May 23rd. The film is also set to open in San Francisco, Boston, and DC. More info and more cities to come.

Upcoming gay film festival screenings include Opening Night in San Diego on April 11th, to be attended by Andreas, Archer, David, and Bryan and Opening Night in Boston on May 7th, to be attended by Andreas.

Watch the "A Four Letter Word" trailer on Youtube.
For additional information, visit www.afourletterwordmovie.com andwww.embrem.com.

Tuesday, April 8, 2008

"Between Love & Goodbye" opens in Fort Lauderdale & Denver. DVD release May 5th!

Meet star Rob Harmon opening weekend in Fort Lauderdale April 3 & 4


Between Love & Goodbye opens in Fort Lauderdale at theGateway Theater this Friday, April 3rd. Rob Harmon who plays gender-confused April will attend the 8PM screenings Friday and Saturday opening weekend and answer questions about the film afterwards.
After the screning and Q&A on Friday, please join Rob at George's Alibi in Fort Laduerdale. On Saturday, join him in Miami at the newly opened Vlada Lounge.


Gateway Cinema
1820 E Sunrise Blvd
Fort Lauderdale, FL 33304
(954) 763-7994



Between Love & Goodbye is also opening at the Starz FilmCenter in Denver on April 10 for a one week only run.


Starz FilmCenter
900 Aurora Parkway
Denver, CO 80204
303 595 3456



"'Between Love & Goodbye' is a well-made and absorbing cautionary tale. Performances are first-rate, and Jon Fordham's cinematography glows."
~ Kevin Thomas, Los Angeles Times

Wednesday, April 2, 2008

"A FOUR LETTER WORD" took in $12,101 on one screen in New York over the weekend

(April 2, 2008 - New York, NY)  Embrem Entertainment's release of "A Four Letter Word" (US, 2007, 87 min) is off to an incredible start. Playing exclusively in New York at Clearview Chelsea Cinemas, the gay romantic comedy that opened last Friday took in $12,101 over the weekend, giving the film the third highest per-screen-average of all films currently in release in the United States. It was the highest grossing film at the Chelsea Theater.

"A Four Letter Word" received several rave reviews, including one from the New York Times that says the film 'coasts on a good-natured raunchiness' and describes it as 'an endearing romantic comedy that explores gay relationships with low-budget verve.'
TVGuide.com says the film 'manages to say something smart about gay stereotypes, both in and outside the insular gay community.'

"I am thrilled about our opening numbers" says director Casper Andreas who, together with his team, has worked hard to get the word out about the film. "This proves that gay people are still interested in seeing themselves represented on the big screen."

"A Four Letter Word" is being self-released by the filmmakers, and without the marketing budget to buy expensive TV commericals or billboards, they have to rely on the power of the community and grassroots outreach.

Andreas hopes to keep the momentum going.

"I want to encourage eveyone who likes to see an alternative to the usual Hollywood fare to come out and check out the film. And those who already did -- please tell your friends to go and see it!"
"A Four Letter Word" will play exclusivley at Chelsea Cinemas for a second week. On April 11, the film opens at Sunset 5 in Los Angles, and at the Palme D'Or in Palm Springs. Andreas and the film's stars will be present at the 7.40 PM screening at Sunset 5 on April 12 for a Q&A, that will be followed by an opening weekend party at Here Lounge in West Hollywood. On Sunday April 13 they will be at the 6 PM screening in Palm Springs for a Q&A. Opening weekend party at Tropicale to follow.

In addition, the film is opening at the Gateway Theater in Fort Lauderdale on May 9th and Cinestudio in Hartford on May 23rd.  More cities to be added soon.

"A Four Letter Word" has a new trailer up on Youtube.
For additional information, visit www.afourletterwordmovie.com and www.embrem.com.